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Bury’s best festive windows revealed...

One of the newest shops in Bury St Edmunds has been judged to have the best Christmas window in town. Dapper Fox in The Traverse was announced as the winner this afternoon in the annual competition organised by Ourburystedmunds, which runs the Business Improvement District (BID).

The menswear shop which only opened on October 19 was given the top prize by a special guest judge who visited the town centre anonymously to make the selection. Highly Commended were last year’s winner Javelin and Lofts and Spires.

Tom Betts who manages Dapper Fox said: “Having only been open a couple of months, we are thrilled to have won. We had to start completely from scratch as we didn’t even own any Christmas decorations when we opened but we are fortunate to have two windows so in one we have tried to create a theme of a Christmas party and in the other more of a winter scene.

“I hope this will be something of a boost for our neighbours in The Traverse too, as I know it hasn’t been easy here following the Cupola House fire in 2012 but we’ve been very pleased with the footfall since we opened so I think shoppers are returning. We’d like to thank everyone who has supported us here.”

Tom and his colleagues James Rudd and father and son Mark and Elliot Gaywood were presented with the prestigious Ourburystedmunds shield by the organisation’s Chief Executive Mark Cordell. Mark commented: “I’d like to thank our judge for all the time and effort she has put into this, and I know how impressed she was with the standard of window dressing across the town. This year there are some fantastic festive windows and I am sure people doing their Christmas shopping here have really appreciated them.

“I congratulate the team at Dapper Fox on winning the competition and hope that their first Christmas trading in the town is equally successful.”


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2nd Floor, 2 Woolhall Street, Bury St Edmunds, IP33 1LA   01284 766258