Christmas Lights Switch On
I am delighted to say that the above event WILL be going ahead on Thursday 18th November. The event will be slightly different to what has occurred in previous years but it will continue to be located in the Buttermarket and Cornhill. We will again be hosting a festive market and will once more offer pitches at the event for local community groups, charities and BID members. Previously we have charged a nominal fee to cover some of our costs but conscious of all that the above have had to face over the past 18 months are so, for this year we are offering FREE pitches to enable all money taken on the day to go to the stallholders. As you might expect, we anticipate considerable interest in having a presence at the event that “Kicks Off Christmas” in Bury St Edmunds so if you want to find out more then please contact Jackie.email@example.com
Public Survey report
We had a great response to our independent online public survey with over 1100 responses. We have posted a summary of the report of the responses received and it can be accessed by clicking on this link. https://www.ourburystedmunds.com/files/ourbse_/2020/People__Places_survey_results.pdf
Overall the responses of the public were very positive in regards of the town and over 91% would recommend a visit to the town to others. This is obviously very encouraging and the positive comments will be taken on board to continue ensuring that Bury remains such a vibrant place. Having said that there were some negative comments and predominantly this was in relation to the car parking provision in the town. It’s my intention to share the report with Senior Officers at West Suffolk Council and to follow this up with conversations about how the Council might work with us to try and match the aspirations and requirements of the public with the parking offer in the town centre.
New Free Training Opportunity – Managing performance
One of our member businesses recently contacted us regarding training for dealing with internal staff performance/discipline issues.
As a consequence Mike Kirkham has carried out some research and identified a bespoke workshop created by West Suffolk College. It is an interactive half day workshop designed for those who have responsibility for managing the performance of others.
The workshop will provide you with tools and techniques to help establish and maintain appropriate levels of performance and what to do if performance drops below these levels. Key topics will include:
Managing staff performance
Providing performance feedback
How to deal with under performance
Overview of ACAS Code of Practice
The workshop will be held on Tuesday 9th November between 9.30am-12.30pm at West Suffolk College. As the workshop is limited to 12 places (max of 1 place per business at this stage) please email firstname.lastname@example.org ASAP to secure your place.
Recycling Ink Cartridges
Just a reminder that local business Compleat Office Solutions (Director Paul Hickling) offer a printer cartridge recycling service which directly contributes towards the purchasing of defibrillators that are placed in local communities. (13 purchased to date!) If you are interested and want to set this up for your business then please just e mail; email@example.com
Youth Pledge for Employers
Lisa Gilson, is working with businesses in West Suffolk Council to help support young people locally, by engaging with small and medium sized enterprises and helping Independent businesses develop opportunities to inspire and engage 16-24 year olds.
For example offering work placements or being prepared to have a conversation with a young person about their work ambitions and your business.
She will be visiting Bury St Edmunds town centre on Thursday 30th September and calling into businesses to introduce herself. She will be happy to create a free business profile to promote your opportunity on www.icanbea.org.uk, a site used by thousands of young people and their families.
If she doesn’t catch up with you there and you are interested to find out more please feel free to contact her at: firstname.lastname@example.org or for more information on the Youth Pledge visit www.norfolk.gov.uk/youthpledge
To encourage visitors to stay longer in the town centre, to discover new locations and our members businesses we are planning to create a Halloween Trail on our town centre App for the two weeks leading up to 31st October (Sunday). This will be delivered in conjunction, with the app providers, Loyal Free, who will provide Halloween themed QR code posters for each participating business to display in a street facing window. Visitors who scan all participating businesses posters will automatically be entered into a competition to win one of three £100 Bury St Edmunds Gift Cards. So if you are planning to decorate your main street facing window with a Halloween theme and would like to be included in the trail please email email@example.com
Our free training courses are a very popular BID benefit for many of our member businesses so we are creating a new programme (to be published ASAP) which will include the sought after First Aid and Fire Marshalls courses. If you have a particular training need please contact our training coordinator firstname.lastname@example.org and we will do all we can to accommodate your needs. Recently a hospitality business requested training for managing customer conflict. As a result we are pleased to offer to any business (not just hospitality) a 1 Day Conflict Management course. This will be held on Tuesday 2nd November, 10am-3pm and delivered in conjunction with Greene King at their Abbot House (Westgate St) training facility. With only 12 places available we wanted to offer you the opportunity to book your places now – maximum of 2 per business please.
Military Service Personnel - Marketing
The military bases at Lakenheath, Mildenhall and Honington are home to significant numbers of service personnel and their families many of whom visit and reside in and around Bury St Edmunds including a significant number of US service personnel and their dependants. We are working with the base marketing leads to explore new opportunities to promote the town centre and our member businesses. The response has been very positive and we are currently exploring various advertising and information sharing opportunities. One point that has been made is that special offers / discounted rates etc for service personnel are really popular and greatly appreciated, so if your business has or is thinking of any such offers then email email@example.com who will make them aware. Also to make it easier for service personnel to discover your deals we will add these to a new trail on our App with Loyal Free.
BID Closed Facebook Group
On Facebook we have a closed group called Our BID Members Community Group. The purpose of this group is to provide a forum where BID members can post and interact freely with each other and the BID in a private setting. We are aware that the majority of our members use Facebook for their businesses, so we believe this will provide another effective way to communicate. This will enable members of this group to post and network with other businesses, share promotions into the group that they would like to promote on the Our Bury St Edmunds social pages and much more. To join please click this link: www.facebook.com/groups/ourburybidmembers/ and request to join. You'll be given the option to join as either your business or personal profile, and you are free to choose either one depending on your personal preference.
Our Bury St Edmunds Gift Card
We launched the above in late October last year and it has been a tremendous success with, to date, with nearly £50K having been placed on cards to date, which can then only be redeemed in BID businesses who have signed up to the scheme and currently that is just 60 of you. We will be running another Christmas campaign this year and encouraging local businesses, who want to provide a gift to their staff, to purchase our gift cards and support our local economy. The only cost related to accepting the card is that when a card is redeemed the business will be charged whatever their current cost is for a Mastercard debit card transaction. I can set you up to accept the card within a couple of minutes and only one card machine needs to be used to set up your whole system. If you haven’t signed up to accept the gift card as yet but would like to do so to know or would like to find out more about it then please get in touch.